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Visitors' Survey
COVID crisis impact
How is the impact of the COVID -19 crisis on your company so far?
*
1 (Severely affected)
2
3
4
5 (Not affected at all)
How do you think the importance of personal communication with your partners/customers or suppliers will change due to the COVID-19 crisis?
*
Personal communication will become more important
The importance of personal communication in my company will stay the same
Personal communication will become less important
Exhibitions restart
You visited the last edition of the industry trade fair Hotel. How has the COVID-19 crisis changed the significance of trade shows?
*
Trade shows will become more important
The importance of trade shows in my business will stay the same
Trade shows will become less important. Explain why:
Assuming a visit to Hotel would be possible, would you visit the trade show?
*
1 (Definitely yes)
2 (Very likely yes)
3 (Perhaps)
4 (Probably not)
5 (Definitely not)
Please motivate your previous answer:
*
Health risk is too high
Limited travel possibilities
Too many people on site
Use of other information/order possibilities
No planned investments/projects at the moment
Sufficient goods available/no new purchases required
Ritengo che la fiera Hotel sia da visitare
Future development
How will your behaviour regarding business trips/events visits change from todays's perspective (prerequisite: no travel restrictions)?
*
I am planning more business trips, as personal contacts are becoming more important
I travel to business meetings/events as I did before
I am checking/considering the possibility of a digital participation, I will travel less
I will reduce my travel activities/event participation considerably
How do you think the economic development in your field will be like over the next 12 months?
1 (Improve considerably)
2
3
4
5 (Much worse)
Digital tools
How important is it to you that your industry trade fair also offers digital services that can be used throughout the year and are regularly updated?
*
1 (Very important)
2
3
4
Which specific services would you use?
*
Online exhibitor list with current information on exhibiting companies
Trade show livestreams
Review of keynotes/lectures/workshops from the event
Last industry news
Information about innovation and trends
Videos/podcast with interesting people/experts
Chat/Blog
Webinars on current business topics
If other, please specify: